We all live incredibly busy lives.

Young professionals trying to swing big early in their careers. Parents constantly attempting to find the perfect balance of work, life, and play. Each and every one of us could use a helping hand, and with the launch of Google Home in 2017 people could stay hands free and present in every moment (while the competition was put on immediate notice). 

We launched the brand in epic fashion during the Super Bowl — a moment when the country comes together to be closer to the people they love.

We followed up the Super Bowl launch with a list of TV spots all showcasing various capabilities, queries and intimate moments Google Home can enhance for any family.

This spot titled “Celebrity” was our standout.

We also created an interactive OOH experience that let people see the magic of Google Home for themselves. You could change the temperature, turn on music, check the weather and more, just with your voice. 

OOH / Print